Deep-dive guides on music marketing, streaming growth, Meta ads, YouTube, distribution, and the systems behind sustainable artist growth.
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Spotify's Release Radar is an algorithmic playlist updated every Friday that only includes music released in the past 28 days. Fans that follow you will get your music in their Release Radar, but if your song gets enough traction in the first 28 days Spotify may put your song on Release Radar playlists of listeners...
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There are a LOT of ways to waste your music marketing budget nowadays. As an independent artist you probably aren't work with the biggest budget, so i'm going to share the 7 worst ways to spend your marketing budget as an independent artist.
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Feature.fm is a music marketing service provider that provides tools for people to market their music more effectively. They have a diverse selection of tools that may be useful to you as a music marketer and we're going to cover them all in this article. Feature FM's services can be broken up into two general...
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Even though Spotify is king of the castle at the moment when it comes to online streaming, Apple Music still has over 72 million subscribers. Plus Apple Music pays more on average per stream than Spotify does. But how do you actually market your music on Apple Music? In this post i'm going to go...
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Spotify Marquee is a native advertising format inside of Spotify to premium users and free users. You can show a pop-up message inside the Spotify app showcasing your latest release to people who have engaged with your music, and you only pay for the people who click your ad. This is what it looks like:...
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YouTube is the best place to grow an audience online, especially for musicians, music artists, producers and bands. But how do you grow an audience there? I've grown my YouTube to 43,000 subscribers, so let me tell you what i've learned. Before we get too deep I want to point out that you can't expect...
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Spotify for Artists is a required tool for any music artist, so they can see how their music is performing on Spotify. One great feature of Spotify for Artists is the live stream counter, which gives you live stats so you know exactly how your new song is performing. Some people have issues with this...
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I've found Facebook ads to be the most effective way of growing my presence on streaming platforms like Spotify and Apple Music. It allows us to show our music to people interested in similar artists / genres and have access to Spotify on the Facebook / Instagram / Messenger ecosystem of placements. For my own...
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Blockchain technology and NFT's have the potential to make a huge impact in the music industry. Currently most of the websites and technologies are in their infancy, but it's not hard to imagine what they may be like 5 years from now. Large artists have gotten in on the NFT game and are making millions,...
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If you want to be able to use Facebook ads to run conversion ads to promote your music on Spotify and other music platforms, you need to be able to own a domain name and properly set it up for iOS14. Prior to April 2021 you could run Facebook conversion ads for any website you...
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Last week I was launching the debut single for a new band, and I really wanted to be able to setup our profile and pitch our first song to Spotify editorial playlists before our first release came out. However most music distributors don't allow you to make your Spotify for Artists profile until you have...
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Listen to ‘Over' everywhere here: https://streamandrew.com/over.owe Lyrics: Every time you lie Every time you push and pull me Every time you cry Regret all those things you told me I will not be simplified I cannot be synthesized Digging deeper, digging out Dig your grave without a doubt I am so alone I am lost...
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In this episode of Modern Music Marketing I talk to Llynks, a music artist in the trenches building a music career from scratch. Currently she has 40,000 monthly listeners on Spotify, 2,300 subscribers on YouTube, 3,500 on TikTok and more on other platforms. A lot of music marketing people talk about ‘building a community', but...
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Sunrise Lyrics: A finicky Affinity For Soliloquy In my mind I can't believe You're kidding me We'll never see You again After all this time I thought you Were so alive I always thought you were okay but Surprise You hid it all in your smile To be lost again, I know It must be...
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In this chat I talk to Ricky Tinez about how he grew his YouTube music channel of about 120,000 subscribers, how he ended up working in the music industry at Novation and what its like, as well as tips for other creators who would like to do what he does. Listen on your favorite Podcast...
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In this episode I talk to The Anix (Brandon Smith) about his music career spanning 8 albums and multiple record labels such as Universal Records, Cleopatra Records and currently FiXT, his approach to merchandise and art creation, as well as his DIY attitude. We also talk about his brand that he's developed and about the...
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Xan Griffin has grown his Spotify monthly listeners to currently over 100,000, ORGANICALLY! Plus in the past he's hit highs of up to 500,000 monthly listeners, has a YouTube channel with about 30,000 subscribers, and has a successful presence all around the internet. In this episode we talk about how he did it. Listen on...
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In this episode of Modern Music Marketing, Tom DuPree III and I talk about music marketing and Facebook Ads. Both Tom and I share a lot of videos on YouTube talking about music marketing, and both of us use Facebook Ads as the main way to promote our music. Here we share strategies and talk...
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Anup Sastry started doing drum videos on YouTube which got him a gig with Jeff Loomis on tour. Since then he's released music / recorded with Intervals, Skyharbor, Marty Friedman, Monuments and many more. He used his YouTube channel like a resume to attract potential clients, and it helped turn him into a professional musician....
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Jesse Gillenwalters sells hundreds of CD's per month for his project Basic Printer and works at Indepreneur doing coaching and Facebook ad management for music artists. In this video we talk about how he got started at Indepreneur, what the most common pitfalls are for students working through their ‘Buddy System', and what are some...
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A lot of artists and producers want to know how to make a living with music, and Benn Jordan (AKA The Flashbulb) has done exactly that. He has 145,000 monthly listeners on Spotify, 70,000 subscribers on YouTube, has been signed, toured, made music for TV & Film and also made music for commercials. In this...
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Battz grew to 287k TikTok followers, 1,100 YouTube subscribers, 6,100 Instagram followers and 1,400 Spotify followers 100% DIY in the past year (and only really taking it seriously for half that). On top of that he's cranking out 1 single per week going forward along with a music video, and for a while he was...
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Why do so many of us wait until we retire to pursue our dreams and passions?
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In this episode I talk to Patrick Cc about how he got 1 million Spotify streams in 2 months, how he grew his YouTube channel, which music marketing strategies have worked and more! Patrick runs a YouTube channel where he talks about music, music marketing, music entertainment and does music review live streams – also...
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