Practical guides and analysis from Andrew Southworth on music marketing tools, organized to help you find the most useful next step.
There are a seemingly infinite number of Spotify promotion services available online. To save you some time, here are the best Spotify promotion services that i've personally tried on my own music. Each of the companies on this list provide streams from real people, not bots. Results may vary but each of these companies are...
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There are a seemingly infinite number of Spotify promotion services available online. To save you some time, here are the best Spotify promotion services that i've personally tried on my own music. Each of the companies on this list provide streams from real people, not bots. Results may vary but each of these companies are...
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Spotify Discovery Mode is a free music marketing tool designed to get you more streams from listeners who like music similar to yours. At the time of writing this Discovery Mode is in early testing and comes with its own set of requirements, and access is limited. However there are ways for you to get...
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In this podcast episode I talk to Adriel Rivera (Show Your Genius) about how to grow your music YouTube channel, since he's grown his to about 13,000 subscribers! We talk about content type, how long it takes, and how to stand out. We also talk about music marketing topics, and general life stuff as well....
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In this episode Anthony Pacheco from Simpl and I talk about using organic social media content and ads to market your music. Listen on your favorite Podcast platform Important Points: Andrew and Anthony talk about focusing on organic social media marketing first when starting out as an artist, especially if you have a limited budget. Engage authentically...
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At some point every artist will have to choose which music distribution company they use to distribute their music on streaming services. There are dozens of options out there but most artists ask if they should use CDBaby or DistroKid. In this comparison you'll learn: What CD Baby and DistroKid Have In Common Both CD...
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In this episode Kyle Markland and I talk about marketing your music with Facebook ads, how to get a better cost per conversion, how artists should think about risk, and more! Listen on your favorite Podcast platform Important Points: Andrew and Kyle are talking about how Facebook Ads Manager treats ToneDen and Hypeddit conversions differently,...
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In this episode I spoke with Cassie Petrey, founder of Crowd Surf, who has worked on marketing campaigns for Backstreet Boys, Camila Cabello, Paramore and more! Listen on your favorite Podcast platform Important Points: Andrew and Cassie discuss focusing on video content over photos to gain exposure and build an audience online. Well-lit, non-pixelated videos tend...
Read articleIn this episode Anthony Pacheco from Simpl and I talk about using organic social media content and ads to market your music. Listen on your favorite Podcast platform Important Points: Andrew and Anthony talk about focusing on organic social media marketing first when starting out as an artist, especially if you have a limited budget. Engage authentically...
Read articleThere are a seemingly infinite number of Spotify promotion services available online. To save you some time, here are the best Spotify promotion services that i've personally tried on my own music. Each of the companies on this list provide streams from real people, not bots. Results may vary but each of these companies are...
Read articleAt some point every artist will have to choose which music distribution company they use to distribute their music on streaming services. There are dozens of options out there but most artists ask if they should use CDBaby or DistroKid. In this comparison you'll learn: What CD Baby and DistroKid Have In Common Both CD...
Read articleIn this episode Kyle Markland and I talk about marketing your music with Facebook ads, how to get a better cost per conversion, how artists should think about risk, and more! Listen on your favorite Podcast platform Important Points: Andrew and Kyle are talking about how Facebook Ads Manager treats ToneDen and Hypeddit conversions differently,...
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Indie Music Academy is largely a music marketing education company, but aside from their courses they also offer both Spotify and TikTok promotion services. In this post i'm going to talk about my experience testing out their Spotify playlist music promotion service. Spotify playlisting is one of the most risky forms of music promotion because...
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DistroKid launched an app for iPhone that lets you distribute your music, see streaming data and check royalties right from your phone! DistroKid App Highlights DistroKid, a DIY distributor, has launched a new mobile app that allows artists signed up to the service to upload new releases, access streaming stats, edit metadata and more from...
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SubmitHub is a platform that connects music artists with curators. Jason Grishkoff is the founder of SubmitHub and in this video we have a chat about the platform and how music artists can use it to grow their fanbase. Get 10% off SubmitHub here: https://www.submithub.com/coupon/andrewsouthworth Listen on your favorite Podcast platform Important Points: Jason and...
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Ever wonder how PR works for music, when you should use it, and how it helps? Jon Anderson from Two Story Melody runs a music review blog and has also done a lot of work in the world of PR and music marketing. In this episode we talk about all that and more. Listen on...
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Spotify is once again introducing a new suite of tools that will have massive positive impacts for artists. Including short form Clips, release Countdowns, a new marketing tool called Showcase and more visibility to shows and merch. Let's take a look at it all! Spotify Clips Spotify Clips are short form, under 30 second vertical...
Read articleSpotify Discovery Mode is a free music marketing tool designed to get you more streams from listeners who like music similar to yours. At the time of writing this Discovery Mode is in early testing and comes with its own set of requirements, and access is limited. However there are ways for you to get...
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DistroKid offers annual plans from $22.99 to $1,349.99, with unlimited uploads and distribution to over 100 stores. The Musician Plus plan at $39.99 provides key features like release date scheduling and synced lyrics, essential for marketing your music effectively.
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