GuideJun 30, 2020YouTube Growth —What’s Most Important?In this episode I talk about the most important metrics and features on YouTube to grow your channel. Believe it or not, it's not all about keywords (it hasn't been since like 2012). The most important thing is the thumbnail, followed by the title. You want...
TopicMeta Ads & Paid GrowthMeta ads, TikTok ads, YouTube ads, retargeting, conversion campaigns, and paid music marketing systems.
TopicYouTube for MusiciansYouTube strategy, video marketing, creator growth, and searchable breakdowns for artists building long-term attention.
VideoFeb 6, 2026YouTube Ads For Music Marketing 2026Master YouTube ads to elevate your music marketing with strategic campaign setups that boost video views and attract engaged subscribers effectively.
VideoDec 31, 2025How Noah Kellman Grew to 200k Subscribers on YouTubeDiscover how Noah Kellman transformed his jazz piano passion into a thriving YouTube channel with a strategic blend of organic growth and smart marketing experiments.
VideoJun 20, 2026Spotify Is Turning Into YouTube?Spotify is transforming into a video platform, allowing artists to upload full-length music videos and live performances directly to their profiles for the first time.
GuideOct 31, 2020How To Grow Your Music YouTube Channel feat. Adriel RiveraIn this podcast episode I talk to Adriel Rivera (Show Your Genius) about how to grow your music YouTube channel, since he's grown his to about 13,000 subscribers! We talk about content type, how long it takes, and how to stand out. We also talk about music...
GuideOct 8, 2020How To Be A Musician On YouTube feat. Courtney HawkinsIn this episode I talk to Courtney Hawkins about how to be a musician on YouTube. Courtney has an AWESOME YouTube channel doing music production and making beats, and has been featured by Native Instruments several times over the years. We talk about her path...
VideoJan 15, 2026From YouTuber to Touring Artist feat. Keyan HoushmandDiscover how Keyan Houshmand transformed from a dedicated YouTube guitarist into a touring artist by blending relentless content creation with authentic musical growth and live...
GuideAug 20, 2023Being A Music YouTuber with Noir Et Blanc VieIn this episode I chat with Noir Et Blanc Vie about being a music YouTuber, how to play the YouTube game, how sponsored videos can work, and how to diversify your music income. We also talk about synthesizers and other fun stuff along the way! If you aren't...
GuideJun 16, 2023Growing to 237,000 YouTube Subscribers feat. Trey XavierTrey Xavier started as a writer at the blog Gear Gods, grew their YouTube channel to 237k subscribers and then purchased the brand from his employer. In this video we talk about that journey, what its like owning a music blog and other music industry secrets....
GuideApr 1, 2022Becoming a Full Time Music & YouTube Creator feat. MMXVII In this episode I talk to MMXVII on how he's built his music and YouTube career to pursue it full-time. Right now he has over 30,000 monthly listeners on Spotify and about 7,000 subscribers on YouTube. We cover his music marketing strategies, his music and...
GuideJul 15, 2021YouTuber to Touring Artist feat. Anup Sastry from Intervals, Jeff Loomis, SkyharborAnup Sastry started doing drum videos on YouTube which got him a gig with Jeff Loomis on tour. Since then he's released music / recorded with Intervals, Skyharbor, Marty Friedman, Monuments and many more. He used his YouTube channel like a resume to attract...
NewsletterSep 29, 2025(not so) Secret TikTok Growth HackTikTok’s algorithm uniquely factors in the content you consume to decide who sees your posts. Warming up your account by engaging with niche-relevant videos can help position your content for better organic reach.
GuideMay 31, 2025Meta Ads For Music: Spotify Growth (Step by Step Tutorial)Using Meta Ads for music marketing to platforms like Spotify, Apple Music, YouTube Music and more is one of the most effective ways to grow your fanbase. Everything in this post is going to focus on Spotify because it's currently the largest DSP for music with...
GuideSep 20, 2024YouTube Ads For Music Marketing 2024 (10k Views for $17?!)Imagine you need 100,000 real human views on a music video for as fast or as cheap as possible. What would you do? The answer is what I call a ‘YouTube ads fluff campaign'. It's very similar to how I would normally run ads on YouTube to promote a music video,...
GuideFeb 28, 2022How Music Artists Can Grow on YouTubeYouTube is the best place to grow an audience online, especially for musicians, music artists, producers and bands. But how do you grow an audience there? I've grown my YouTube to 43,000 subscribers, so let me tell you what i've learned. Before we get too deep...
NewsletterJun 5, 2023The Secret To Social Media Growth For MusicShort form vertical videos dominate social media growth for musicians in 2023, but text-based platforms, podcasts, and long form content still have a place. Tailor your strategy to fit your brand and audience for the best results.
VideoJan 16, 2026How to Promote Your Music on Spotify with Facebook Ads (2026)Master the art of promoting your music on Spotify using Facebook ads with proven strategies to build effective campaigns, landing pages, and track meaningful engagement.
VideoNov 15, 2025Your First 1 Million Streams in 2026 (Ultimate Guide)Discover a strategic, repeatable plan to reach your first million streams across all platforms in 2026, combining smart content creation and targeted advertising.
VideoApr 24, 2026The ULTIMATE Music Marketing RoadmapMaster your music marketing with a comprehensive roadmap that integrates release timing, social media tactics, and strategic advertising to grow your fanbase effectively.
VideoMay 15, 2026Spotify's NEW Artist Verification Program (what it is, how to get it)Discover Spotify’s new green checkmark verification that distinguishes real, active artists from AI-generated projects and what it means for your music career.
VideoMar 27, 2026Spotify For Artists Best New FeatureDiscover Spotify for Artists’ powerful new song-level data feature that transforms how you track marketing impact and audience engagement with precision and ease.
VideoMay 8, 2026What is the BEST Social Media Platform for Music Marketing?Discover which social media platform truly drives organic growth for your music by exploring a real-world test comparing Instagram, TikTok, YouTube, and Facebook performance.
VideoNov 7, 2025How To Test UNRELEASED Music With Meta AdsDiscover how to strategically test unreleased music using Meta ads to identify your strongest tracks and optimize your release strategy with real audience data.
VideoJan 31, 2026How to OWN Your Audience as a Music Artist (Grow Your Email List with Meta Ads)Discover how to effectively grow your music email list using Meta Ads without a website, turning casual listeners into engaged superfans with irresistible offers.
ToolMay 9, 2025DistroKid Royalty AnalyzerUse our free tool to process your DistroKid royalty statement and understand your royalties. See a graph of monthly royalties over time, breakdown by DSP, and average payment per stream by country for Spotify, Apple Music and YouTube Music. Your data is...
VideoDec 19, 2025How We Got 100k Monthly Listeners in 2 WeeksDiscover how a simple Instagram ad campaign ignited an artist’s debut EP, rapidly boosting monthly Spotify listeners through strategic paid promotion and algorithmic momentum.
VideoMay 22, 2026The $5/day music marketing budget (exactly how I would do it)Discover a smart $5/day Meta ads strategy to boost your music catalog by driving targeted listeners to a curated playlist that sparks meaningful algorithmic growth.
VideoMay 1, 2026Spotify and DistroKid's NEW Generative AI Tagging (is it enough?)Spotify's new generative AI tagging via DistroKid offers artists a way to disclose AI contributions in music, but does it truly address the evolving challenges of AI in the...
VideoMar 20, 2026Spotify Executive Explains How Spotify ACTUALLY Works feat. Sam DuboffDiscover how Spotify’s royalty system truly works, debunking common myths and revealing the evolving opportunities for artists in today’s streaming landscape.
VideoFeb 21, 2026How We Got 300k Monthly Listeners in 3 MonthsDiscover how a strategic ad campaign and Spotify’s Discovery Mode combined to rapidly grow an artist’s monthly listeners to over 300,000 in just a few months.
VideoJan 10, 2026BEFORE You Run Meta Ads for Music Marketing, Watch This VideoMaster the essentials of Meta Ads Manager to confidently launch and optimize your music marketing campaigns with clear navigation, data insights, and practical tools.
VideoDec 11, 2025Spotify Playlist Promotion vs Meta Ads for MusicDiscover why Meta ads deliver higher engagement and long-term fan growth compared to Spotify playlist promotion for music marketing success.
VideoNov 19, 2025How We Got 226k Spotify Streams in 2 Months with Meta AdsDiscover how a strategic Meta ads campaign propelled a new EDM pop artist to over 200,000 Spotify streams in just two months without relying on playlists or social media buzz.
VideoOct 31, 2025Spotify's Artificial Streaming Fines Are CRAZYDiscover why Spotify’s approach to artificial streaming fines is punishing independent artists unfairly, risking music removal without solving the root bot problem.
VideoJun 5, 2026I Tested If TikTok Views Actually Create Spotify StreamsDiscover how TikTok views translate into meaningful Spotify streams through a real-world experiment with no ads, virality, or direct artist promotion involved.
VideoMar 13, 202613,800 Artists Generated $100k on Spotify in 2025Discover how Spotify’s latest report reveals a growing number of artists breaking significant income milestones, reshaping the indie music economy in unprecedented ways.
VideoOct 29, 2025Spotify Is Making Their Own AI Music Product?Spotify is tackling AI music challenges head-on by introducing new artist protections, spam filters, and pioneering AI music tools designed with creators in mind.
VideoOct 10, 2025Why Do Most Artists Focus On Spotify? (and should they?)Discover why Spotify dominates artist attention despite lower per-stream payouts and how its massive user base and algorithms create unmatched growth opportunities.
VideoFeb 14, 2026Will Lookalike Audiences Make Your Music Meta Ads Better?Unlock the potential of lookalike audiences to find new fans who share traits with your existing followers and elevate your music Meta ads performance.
VideoDec 13, 2025Retargeting Meta Ads for Music ArtistsUnlock the power of Meta retargeting to reconnect with fans who’ve engaged with your music across Facebook, Instagram, your website, and email lists for smarter ad campaigns.
VideoDec 6, 2025Spotify Wrapped is REALLY Cool This Year!Discover how Spotify Wrapped for Artists reveals deep insights into your music’s reach, fan engagement, and growth with stunning visuals and meaningful data.
VideoDec 3, 2025Is Spotify ACTUALLY Good For Music Discovery?Discover why Spotify remains a powerful platform for music discovery and how smart ad campaigns can still deliver exceptional audience growth today.
VideoOct 21, 2025How To Boost Posts On Instagram For Musicians (and should you do it?)Discover how musicians can strategically boost Instagram posts to increase profile visits, engagement, and followers while avoiding common pitfalls and maximizing ad spend...
GuideDec 11, 2023How To Make It In Music feat. Ben PattersonIn this episode Ben Patterson, president of Downtown Artist & Label Services, and I talk about music marketing, the industry, Spotify's changes and more! Listen on your favorite Podcast platform Important Points: Andrew and Ben talk about Spotify's Discovery...
GuideMar 21, 2023Drip Review: The Best Email Marketing Platform for CreatorsIn this Drip review we cover the best features of Drip and how it's an amazing email marketing platform for music artists. Whether you're a music artist, YouTuber or social media influencer connecting with your fans and building a loyal audience is more...
GuideFeb 1, 2022How To Build a Music Career from Scratch feat. LlynksIn this episode of Modern Music Marketing I talk to Llynks, a music artist in the trenches building a music career from scratch. Currently she has 40,000 monthly listeners on Spotify, 2,300 subscribers on YouTube, 3,500 on TikTok and more on other platforms. A...
GuideJun 1, 2021How To Make A Living with Music feat. Benn Jordan (The Flashbulb)A lot of artists and producers want to know how to make a living with music, and Benn Jordan (AKA The Flashbulb) has done exactly that. He has 145,000 monthly listeners on Spotify, 70,000 subscribers on YouTube, has been signed, toured, made music for TV &...
GuideApr 7, 2021How To Make A Living From Music feat. Tommy ZeeIn this video I talk to Tommy Zee about how to make a living from music by making music for brands in advertisements. Tommy runs a company called Tommy Zee & Co where he's made music for brands like Nike, Google, Visa and more. He also teaches musicians how to...
GuideJul 14, 2020Studying The GMM Brand (Good Mythical Morning Brand Case Study)In this episode we'll study the Good Mythical Morning brand, and draw some parallels to things you could implement in your music brand. GMM has an INCREDIBLY powerful brand, and I consider them to be geniuses at branding and content creation, which is why I...
GuideJun 26, 2020How To Make A Living With Music – Feat. BigJerrA lot of artists want to know how to make a living with music, so in this episode I talked with BigJerr (Scarlit), who makes a full time living teaching music production. He's an Ableton Certified Trainer, teaches at Icon Collective, has courses with Evenant,...
GuideJun 18, 2020How To Make A Living With Music – Feat. Tom DuPree IIIA lot of artists and producers want to know how to make a living with music, and Tom Dupree III has done exactly that. Tom has been signed to a label, played live arena's to over 30,000 people, but found his niche making a living playing drums on SoundBetter....
VideoMay 13, 2026These Producers Have 800+ Million Streams, Here's Their Advice for Artists... feat. ChaptersDiscover how acclaimed producers Chapters transformed their passion into a thriving career by blending artistry, persistence, and strategic thinking in music and TV industries.
NewsletterNov 17, 2025How to get 1 million streams in 1 yearCombine paid and organic marketing with a $5,000 budget to release 9 singles in 2026, supported by 20 social posts and 2 YouTube videos per song. This approach builds on proven real-world data to help you reach 1 million streams.
GuideNov 14, 2025How to get 1 million streams in 2026Build momentum by releasing 9 songs in a year, supported by consistent social media posts and multiple YouTube videos per track. Invest around $500 per song in targeted Meta ads to maximize streaming growth efficiently.
GuideMay 2, 2025How to Run Meta Ads For Music Promotion On Spotify (2025)Did you know you can use Meta Ads for music marketing? I've driven over 300+ million streams on Spotify alone using Facebook ads (Meta ads), here's how to do it yourself. Step-by-Step Guide From Video The guide below is auto-generated using the transcript and...
VideoApr 17, 2026Use THESE Videos In Your Music Marketing AdsDiscover the most effective types of video ads that music artists are using right now to boost streaming conversions and engage fans across social platforms.
VideoMar 7, 2026We've Spent $2 Million On Music Marketing... Here's What WorksDiscover the hard-earned truths behind spending millions on music marketing and learn how to prioritize your efforts for the best campaign results and growth.
GuideSep 11, 2023YouGrow Promo Spotify Review: Real ResultsYouGrow Promo is a digital music marketing agency providing Spotify playlist services, YouTube ad services and TikTok / Instagram influencer services. In this post i'll be reviewing their Spotify playlisting service specifically and showing you my results....
