These are general blog posts
In this episode Ben Patterson, president of Downtown Artist & Label Services, and I talk about music marketing, the industry, Spotify's changes and more! Listen on your favorite Podcast platform Important Points: Andrew and Ben talk about Spotify's Discovery Mode which provides additional visibility for artists, but can reduce royalties. That’s why Downtown Music aggressively...
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DistroKid makes it very easy for you to release cover songs on music distribution platforms like Spotify, Apple Music and the rest. In the past, this could be difficult because you'd have to go and secure the cover license yourself and ensure you kept up to date with your licensing. In this post i'll go...
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The first step to getting people to listen to your music is to release it on all major platforms, such as Spotify, Apple Music, iTunes and more. Whether you're a new artist and you want to release your first song, or you've been making music for a while but never finalized it and released it,...
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In this episode Anthony Pacheco from Simpl and I talk about using organic social media content and ads to market your music. Listen on your favorite Podcast platform Important Points: Andrew and Anthony talk about focusing on organic social media marketing first when starting out as an artist, especially if you have a limited budget. Engage authentically...
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In this episode I chat with Noir Et Blanc Vie about being a music YouTuber, how to play the YouTube game, how sponsored videos can work, and how to diversify your music income. We also talk about synthesizers and other fun stuff along the way! If you aren't familiar with Noir Et Blanc Vie, he...
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Manafest (Chris Greenwood) has about 1 million monthly listeners on Spotify, has been signed to multiple record labels and has sold tens of thousands of albums. In this interview we talk about how he did it and how you can too! Listen on your favorite Podcast platform Important Points: Chris and Andrew stress the importance...
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Adam Ivy built a six figure online income with his music, and built a YouTube channel with 300k subscribers sharing how he did it. In this episode we talk organic content strategy and music business development. Listen on your favorite Podcast platform Important Points: Adam shares how visibility, connections, and offers are the 3 key...
Read articleIn this episode Ben Patterson, president of Downtown Artist & Label Services, and I talk about music marketing, the industry, Spotify's changes and more! Listen on your favorite Podcast platform Important Points: Andrew and Ben talk about Spotify's Discovery Mode which provides additional visibility for artists, but can reduce royalties. That’s why Downtown Music aggressively...
Read articleDistroKid makes it very easy for you to release cover songs on music distribution platforms like Spotify, Apple Music and the rest. In the past, this could be difficult because you'd have to go and secure the cover license yourself and ensure you kept up to date with your licensing. In this post i'll go...
Read articleThe first step to getting people to listen to your music is to release it on all major platforms, such as Spotify, Apple Music, iTunes and more. Whether you're a new artist and you want to release your first song, or you've been making music for a while but never finalized it and released it,...
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In this episode Ben Patterson, president of Downtown Artist & Label Services, and I talk about music marketing, the industry, Spotify's changes and more! Listen on your favorite Podcast platform Important Points: Andrew and Ben talk about Spotify's Discovery Mode which provides additional visibility for artists, but can reduce royalties. That’s why Downtown Music aggressively...
Read article
In this episode I spoke with Cassie Petrey, founder of Crowd Surf, who has worked on marketing campaigns for Backstreet Boys, Camila Cabello, Paramore and more! Listen on your favorite Podcast platform Important Points: Andrew and Cassie discuss focusing on video content over photos to gain exposure and build an audience online. Well-lit, non-pixelated videos tend...
Read articleIn this episode Anthony Pacheco from Simpl and I talk about using organic social media content and ads to market your music. Listen on your favorite Podcast platform Important Points: Andrew and Anthony talk about focusing on organic social media marketing first when starting out as an artist, especially if you have a limited budget. Engage authentically...
Read articleIn this episode I chat with Noir Et Blanc Vie about being a music YouTuber, how to play the YouTube game, how sponsored videos can work, and how to diversify your music income. We also talk about synthesizers and other fun stuff along the way! If you aren't familiar with Noir Et Blanc Vie, he...
Read article
Apple Music has finally added the ability for fans to follow their favorite artists on the platform. They're calling it ‘Favorites' instead of followers, but its the same thing. Favorites When listeners add your artist page to their favorites in Apple Music, the following happens: I think this is an awesome new feature, especially the...
Read articleManafest (Chris Greenwood) has about 1 million monthly listeners on Spotify, has been signed to multiple record labels and has sold tens of thousands of albums. In this interview we talk about how he did it and how you can too! Listen on your favorite Podcast platform Important Points: Chris and Andrew stress the importance...
Read articleAdam Ivy built a six figure online income with his music, and built a YouTube channel with 300k subscribers sharing how he did it. In this episode we talk organic content strategy and music business development. Listen on your favorite Podcast platform Important Points: Adam shares how visibility, connections, and offers are the 3 key...
Read article
Ever wonder how PR works for music, when you should use it, and how it helps? Jon Anderson from Two Story Melody runs a music review blog and has also done a lot of work in the world of PR and music marketing. In this episode we talk about all that and more. Listen on...
Read articleDistroKid makes it very easy for you to release cover songs on music distribution platforms like Spotify, Apple Music and the rest. In the past, this could be difficult because you'd have to go and secure the cover license yourself and ensure you kept up to date with your licensing. In this post i'll go...
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Every music marketing campaign should include some type of organic music marketing strategy even if you're utilizing paid methods as well. While organic strategies can be slow they generally compound over time and will typically also improve the result of your paid marketing campaigns. What is organic music marketing? Organic music marketing is a strategy...
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Releasing high quality music on a consistent basis is one of the most important aspects of any music marketing strategy. The rate you release music will not only determine how well you hold your audiences attention, but also how you time your social media, advertising and influencer / curator marketing. Due to this importance many...
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Audius is a blockchain based music platform with lofty goals. Their goal is a future where music fans directly support the artists they love directly, with no middle-man and instant payments. Artists upload music to the platform for free, listeners consume it and pay artists directly, and listeners can make money by sharing and engaging...
Read articleThe first step to getting people to listen to your music is to release it on all major platforms, such as Spotify, Apple Music, iTunes and more. Whether you're a new artist and you want to release your first song, or you've been making music for a while but never finalized it and released it,...
Read article
Use our handy-dandy calculator to calculate royalties for Spotify, Apple Music, YouTube Music, Deezer and more! Streaming Revenue Calculator Streaming Service: SpotifyApple MusicAmazon MusicDeezerYouTube MusicTidalPandoraDeezerSoundCloudiHeartRadioNapsterQobuzGaanaJioSaavnHungama MusicAnghami Number of Streams: Your Royalties Share (%): Select Stream Location: Worldwide (Average)North America (Average)– United States– Panama– Canada– Costa Rica– Dominican Republic– Honduras– El Salvador– Mexico– Nicaragua– GuatemalaEurope (Average)–...
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There are a LOT of ways to waste your music marketing budget nowadays. As an independent artist you probably aren't work with the biggest budget, so i'm going to share the 7 worst ways to spend your marketing budget as an independent artist. Keep in mind not all of these are necessarily bad as a...
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In this episode I chat with Mike Sarge about social media for music artists, branding for music artists, why music blogs are still important, and other music marketing tactics. Mike Sarge is an artist, but he also has an awesome YouTube channel sharing his knowledge of music marketing – if you like my channel you'll...
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In this episode Adameant and I talk largely about how to start a music business, how to monetize the skillset you have with your music, how to invest in music gear and a home studio, and many other related topics. While Adameant is relatively new to the music scene, he's setting himself up for longterm...
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In this episode of Modern Music Marketing I discuss music promotion strategies with Matt Pelosi from Cyber PR. Matt is a music producer, but he does music marketing for a living, specializing in ad strategies and social media management for artists. The book I talk about late in the episode is Traffic Secrets by Russell...
Read articleHow concerned should you be about bots when running ads? Do bots come from certain countries? Are there ways to make your ads invincible to bots? In this episode I explore this complex subject. Listen on your favorite Podcast platform Important Points: Even though it adds an extra step for audiences, Andrew has learned that...
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