NewsletterApr 8, 2024Spotify per stream payments are going upSpotify’s new 1,000 stream per year rule demonetizes 60% of songs, redistributing payouts to higher-performing tracks. Combined with recent price increases, this should raise the average payment per stream by about 6-7%.
NewsletterMar 25, 202450% of artists never hit 100 lifetime streams on SpotifyIn 2023, indie artists and labels earned $4.5B on Spotify, representing half of the platform’s total payouts. Despite 10 million artists uploading music, 50% have fewer than 100 lifetime streams, highlighting the vast competition and challenges for visibility.
NewsletterDec 5, 2023How ROI works for Spotify and music streamingStreaming platforms like Spotify pay low per-stream rates, making short-term promotion costly. However, investing in streaming can yield returns over months or years through algorithmic boosts, audience growth, and ongoing royalties.
NewsletterNov 20, 2023Spotify is drastically changing their royalty modelSpotify’s 2024 royalty changes introduce a 1,000-stream minimum per song, fines for fraudulent streams, and stricter rules on non-music content, aiming to add $1 billion to the royalty pool over five years and increase payouts for serious artists.
NewsletterJul 24, 2023How Spotify saved the music industrySpotify was created not to pay artists well, but to end rampant music piracy by offering a convenient, affordable alternative. Over two decades, streaming has reversed the decline in recorded music revenue and is projected to grow significantly through 2030.
NewsletterSep 11, 2023How Music Streaming Should ChangeMusic streaming transformed the industry by ending piracy but also lowered music’s value for artists. New models like Deezer’s artist-centric royalties and YouTube Premium’s listen-time payments offer practical ways to improve fairness and increase artist...
NewsletterJul 3, 2023How to actually make money with your musicBuilding a loyal fanbase and making money from music requires owning your audience beyond streaming and social media platforms. Control your platform and diversify income through products, merch, experiences, and subscription clubs to reduce risk and increase...
